hi. my name is grant. But I guess you already knew that.

Well, let's see.

I'm about 5'9", I hate unnecessary repetition and the saying "it is what it is." I love keyboard shortcuts, Occam's razor (delete, delete, delete), and design systems. I moved to Detroit to attend CCS for advertising and never left, though I do honestly miss the lake sometimes. And even though I love Detroit, I really want to move far enough in any direction that I either end up in the mountains, or some city where the native language isn't English.
 
As for my career so far, I worked in advertising for a bit but honestly enjoyed working on websites way more than TV spots. So I left advertising to work within the digital product space. While at Vectorform, I've worked on mixed reality, automotive HMIs, data platforms, and mobile experiences. My title is technically 'interactive designer', but with VF having a small-ish design team, we end up doing a mix of things.

When not in front of a screen, you could usually find me playing soccer, hockey, or ping pong with friends (pre-pandemic), but now days it's more so tinkering with my bike and absorbing HBO.

GRANT BOUFFORD
UX // UI // motion
Real World Experience
Senior Interactive Designer at Vectorform // Taking ownership of projects, delegating to team members, and pushing the development of design systems.
2021 - Present
Adjunct Professor at College for Creative Studies // Curriculum writing and teaching of UI design and junior level studios as part of the advertising department.
2021 - Present
Interactive Designer at Vectorform // Working closely with development to take design from research and wireframes through to production of apps, websites, VR, MR, and HMI.
2018 - 2021
Experience Designer at Digitas // Understand and improve the user experience across gmc.com through development of a component-based design.
2018 - 2018
Associate Art Director at DigitasLBi // Rapid production of GMC and Buick Retail for both regional and national markets.
2017 - 2018
Smarts
College for Creative Studies // Detroit, MI pursuing a BFA in Advertising design.
2013 - 2017
Awards
Adcraft Student D Show Award // Exchange.
Fall 2018
Advertising Senior Select at the College for Creative Studies
Winter 2017
Silver Student Addy Award // Circle of Friends.
Winter 2017
Connections
American Advertising Federation member
2013 - 2015
CCS Advertising Club member // Organized a group of students for the purpose of touring agencies and learning about the industry. Elected Treasurer 2014. Elected Vice President 2015. President 2016
2013 - 2017
Student Government Representative // Met with students and administration in order to better campus life. Elected Advertising representative 2014. Elected Vice President 2015.
2014 - 2016
Member of the Jacket Club of Keego Harbor //Collected money throughout the year in order to provide for those in need during the holidays.
2010 - 2016
Skills
UI Design
Motion Graphics
Atomic Design
Illustration
UX Fundamentals
Basic HMTL + CSS
Photo Retouching
Storyboarding